Moving from a Degree-Centric Postsecondary System to an Incremental Credentialing System: What Happens to Learners’ Financing Options?

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Building a Communications and Marketing Strategy in a State or Institution for Incremental Credentialing

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Acknowledgements

Building a Communications and Marketing Strategy in a State or Institution for Incremental Credentialing

Acknowledgements

Thank you to the valuable insights of the Credential As You Go National Campaign Work Group: Paul Beaudin, Cindy Cisneros, Dhanfu Elston, Helen Fairchild, Becky Klein-Collins, Drew Koch, Mary Beth Lakin, Mary Beth, Jessica Langley, David Leaser, Kathy Mannes, Sarah L. Miller, Amelia Parnell, Julie Peller, Cynthia Proctor, Denise Roosendaal, Ken Sauer, Louis Soares, Karen Solomon, Kevin Stump, Ramik Williams.

Credential As You Go created this playbook with the help of the following authors and editors. We sincerely appreciate the effort.

  • Lead Author Holly Zanville, George Washington University & Credential As You Go
  • Lead Author Lucia Weathers, Weathers Strategy Group & Credential As You Go

The Institute of Education Sciences, U.S. Department of Education, funds Credential As You Go (Grant R305T210063), which focuses on rapid prototyping of and research on incremental credentials and a national campaign to raise awareness of the importance of recognizing learning as learners move through their education and career journeys. A Walmart grant supports systems change for expansion and sustainability of incremental credentials. The opinions in this playbook expressed are those of the authors and do not represent views of our funders.

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